Los Angeles 2024 Olympics

Los Angeles 2024 Olympics

-Branding
-Advertising
-Logo

Role: Creative
Client: University Project

This series of advertisements for the Los Angeles Olympics were designed as street banners, posters and bus wraps. The logo and ribbon like elements of the branding represent the connectivity of the city through multiple highways. The colors of each advertisement is different to represent the multiple cultures represented by the city. The ribbons move across the platforms creating an active, eager emotion for viewers.